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TIP! Always be as professional as possible in your Facebook marketing campaign. Social media often has a relaxed or casual tone, but you still need to present a professional attitude.

Facebook is a great place to communicate with customers as well as your friends. Because people love to communicate with each other, social media sites get more and more popular. You can harness Facebook’s potential to promote your business to the world.

TIP! It is important that all online content is linked back to your Facebook. Even your blog should link to your Facebook page.

Any online content that you publish should link to your Facebook page. For example, link a summary of your blog onto Facebook if you have one. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.

TIP! Give Facebook ads a try. This will help to promote your products in a very effective manner.

Make sure to respond to all comments and inquiries sent to your Facebook page. Be sure and thank each person for contacting you, and make an effort to provide them with the information they require. Share links to your site or FAQs page to help answer common questions.

TIP! Do not leave out people that are already fans. A lot of people concentrate so much on getting new likes and fans that they forget about the fans they already have.

Use the custom tabs on Facebook for greater efficiency. This organizes your information and keeps your site professional. For example, if you are holding a contest, you can include a tab for the contest information.

TIP! You must know when it’s okay to post on another person’s Facebook page about your business. You can garner a ton of attention when you post on other people’s Facebook pages.

Immediately answer any questions and comments that your followers post on your Facebook wall. If people take time to make contact, you should dedicate some of your time to respond. Consider the posts to be like phone calls; answer the questions that are asked of you.

TIP! Have a giveaway. This can be done if someone likes your page.

It is sometimes difficult to begin using Facebook as a marketing tool. One simple way to get the ball rolling is to place a Facebook button somewhere prominent on your website. This helps potential customers and fans get connected with your enterprise, and provides a less-intrusive type of marketing. It is much easier to keep your customers informed when they use Facebook to connect by liking your page.

TIP! Offer a reward for someone liking your page. You can gain a large amount of attention quickly by the use of the “like” button.

Are you prepared to put social media to work for you and allow it to help your business grow? Facebook can be a powerful marketing tool because of its enormous popularity. Try these tips out, and you’ll be closer than ever to reaching your target audience.